Public Relations Director
Position:
Public Relations Director
Organization:
Safe and Sober, Inc, a Missouri nonprofit organization
Mission:
The mission of Safe and Sober is to prevent substance misuse. Safe and Sober is a nonprofit organization based in Springfield, Mo. More information is available on our website at www.safeandsober.org.
Position Description:
The position reports directly to the Executive Director and/or the Executive Committee.
GENERAL RESPONSIBILITIES:
Development/Community Relations
Identify new funding sources for Safe and Sober including foundations, corporations, and individuals.
Conduct ongoing research regarding fundraising trends and best practices as it relates to donor solicitation, retention, messaging, and goal setting.
Plan and oversee all fundraising events to insure that revenue goals are set and reached, including sponsorship solicitations, event planning, day-of logistics, volunteer recruitment, and other related tasks
Identify key opportunities to connect and partner with media outlets to promote Safe and Sober.
Travel and speak at events statewide to promote Safe and Sober.
Network with key stakeholders statewide to further Safe and Sober’s brand.
Supervise and assist staff, the Board and volunteers with awareness/fundraising events,
Coordinate annual giving campaigns, donor prospecting, and acknowledgements
Manage the Safe & Sober donor base
Search and apply for Grants
Other development tasks as needed
Website Management
Serve as the primary liaison between Safe and Sober and the digital agencies that have created our website platforms.
Build new pages, replace old content and manage all information located on both the front and backend of the Safe and Sober’s website located at www.safeandsober.org
Track, monitor, manage and create reports of all website analytics to measure organizational impact and reach, and adjust current practices.
Make optimum use of content management systems such as hubspot to manage website content and to manage customer/contact relationship
Media Campaigns/Communications/Marketing
Manage major digital media partnership with external agency to ensure best promotion of Safe and Sober’s digital presence in both program and brand promotion
Supervise and assist staff and vendors in designing, producing and monitoring social media campaigns for parents and teens utilizing major social media platforms including Facebook, Instagram and LinkedIn.
Develop and execute a communication plan by designing corresponding graphics, informational sheets or other materials as needed.
Work in collaboration with staff to write and/or design regular newsletter updates to donors, community partners and school connections.
Generate annual reports regarding the economic and general health of the nonprofit.
Financial Performance and Viability
In collaboration with all Director-level employees, develop and maintain resources to ensure the financial health of the organization, including:
Research, application, tracking and reporting for grants originating at the local, state, or national level.
Fulfillment of all grant-related responsibilities
Management of grant applications, awards, processes, vouchers, and reimbursements.
Meeting grant goals and reporting deadlines for grant renewals.
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